2024: A Sparkling Milestone for BAI Paris
2024 marks a monumental year for BAI Paris. We successfully hosted our second brand pop-up event and launched our very first collaborative jewelry collection, "PAR AMOUR," in partnership with RIHCHING Jewelry (@rihchingjewelry). This partnership embodies the perfect fusion of French jewelry and niche design while staying true to the brand's core values of celebrating feminine strength.
A Meeting of Jewelry and Art: The Louvre as Inspiration
During the 2024 Taipei pop-up event, the "PAR AMOUR" collection was brought to life through a curatorial approach. The collection drew inspiration from four iconic paintings in the Louvre's Red Room, showcasing the profound connection between art and jewelry. These masterpieces, centered around feminine imagery, symbolize peace, freedom, love, and courage, bridging the gap between classical and modern interpretations of feminine energy.
Even if you couldn't attend the pop-up in person, we hope this article takes you on a journey through the artistry and emotion behind the "PAR AMOUR" collection.
The Story Behind the Collaboration
Vision and Inspiration
Phoebe, the founder of BAI Paris, found her inspiration in her love for museums, especially the masterpieces in the Louvre's Red Room. She selected four paintings, each representing the timeless essence of feminine power, such as peace, courage, and wisdom. The designs in the "PAR AMOUR" collection aim to translate this artistic spirit into wearable symbols of strength and love.
Jewelry and Art in Conversation: The Stories Behind the Designs
VALOR Necklace: A Gift of Courage
Inspiration: "The Intervention of the Sabine Women" (Les Sabines)
This painting illustrates a pivotal moment in early Roman history when the Sabine women courageously intervened in the midst of conflict, symbolizing peace and bravery.
Jewelry Design:
The VALOR necklace incorporates natural freshwater pearls to embody feminine grace and courage. It also features shield-inspired patterns from the painting, representing protection and harmony. The necklace is crafted in thick 18K gold-plated brass, creating a wearable masterpiece that blends art and jewelry.
ENLIGHTENMENT Ring: A Symbol of Wisdom and Empowerment
Inspiration: "Portrait of Madame Récamier" (Portrait de Madame Récamier)
Madame Récamier, a prominent French socialite, symbolizes the rise of women's influence during the salon culture era.
Jewelry Design:
The ENLIGHTENMENT ring draws inspiration from the lamp in the painting, blending heart and scepter motifs to signify wisdom and empowerment. Available in 18K gold-plated brass, 14K gold, and 925 sterling silver, the design caters to women who embrace strength and elegance.
HOPE Ring: The Spirit of Freedom
Inspiration: "Liberty Leading the People" (La Liberté guidant le peuple)
This iconic painting captures the spirit of the 1830 July Revolution, with the female figure symbolizing freedom and revolution.
Jewelry Design:
The HOPE ring reimagines the red sash from Liberty's waist, translating its flowing design into a ring that represents hope and the pursuit of freedom. Customers can choose between garnet or white sapphire gemstones, with the option to upgrade to 14K gold for added refinement.
SERENITY Earrings: Embodiments of Peace and Prosperity
Inspiration: "Peace Bringing Back Prosperity" (La Paix ramenant l’Abondance)
Painted by Elisabeth Vigée Le Brun, this work depicts two women representing peace (holding laurel leaves) and prosperity (holding peonies).
Jewelry Design:
The SERENITY earrings feature asymmetric designs with laurel leaves and peonies as focal elements. The earrings include movable flower stems for added dynamism, while the intricate detailing on the leaves includes a subtle brand emblem, symbolizing protection and hope.
The "PAR AMOUR" collection, created in collaboration between BAI Paris and RihChing Jewelry, unites pearl necklaces and French jewelry design with timeless art. These pieces are not just accessories; they are symbols of feminine strength and deep emotional connections. Each design serves as a reminder of the courage, wisdom, and love within us, resonating across time and space. As you wear these creations, may they inspire you with the message: "I can. I will."
DISCOVER MORE ABOUT The "PAR AMOUR" collection